Pele opens Hublot soccer pitch in a Rio favela during FIFA World Cup

DISTRIBUTED FOR HUBLOT -Graffiti walls are seen outside of a soccer pitch inaugurated at the entrance of Jacarezinho shantytown in Rio de Janeiro, Brazil on Friday, June 27, 2014. As part of the international #HublotLovesFootball campaign and to highlight Hublot’s presence as both the “Official Timekeeper” and the “Official Watch” of Brazil 2014 FIFA World Cup, Ricardo Guadalupe, CEO of Hublot, joins Pele and local children to officially open the football pitch that Hublot built in the heart of the Jacarezinho favela in Rio de Janeiro on Friday, June 27, 2014. Hublot’s aim is support the local community and directly benefit Brazilians, particularly those living in Rio de Janeiro, where the brand has set up its Hublot Palace HQ for the duration of the FIFA World Cup. (Dado Galdieri/AP Images for Hublot)

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